John Sturtevant's Business Writing Seminars - Learn how to write what you mean.
Get the confidence and skills you need to communicate your ideas clearly and persuasively.
Clear idea #7: Transparent writing.
Simple ideas to help you write what you mean – clearly and persuasively.
7. Transparent writing.
Clear writing is like a window. Your ideas are the view. You don’t want your reader to think: “Gosh, that’s a clever sentence”. Instead your reader ought to be thinking: “Wow, this guy makes sense. I want what he’s selling.” Don't let your words obscure your ideas.
Released on March 04th, 2006
















